MAC Cosmetics broke ground on several new product concepts this year, many of which enjoyed popularity among consumers. MAC is set to launch another new product soon- one whos market is primarily dominated by small business and drugstore lines, mineral foundation. Starting in early 2008, February / March, MAC will debut a new mineral foundation that will be packaged with an applicator. Sure to fill a much needed gap for those who long for a mineral solution to their needs from the brand, there’s confidence already that this will be another hit for MAC. More details to come soon on availability and LE vs Permanent status. *Updated to add – This foundation will launch as a Limited Edition product.

Another little upcoming 2008 tidbit for MAC fans… Heatherette for MAC Cosmetics is a definite go, the packaging will be metallic hot pink! /hops around in excitement

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