An example of the difference - my contour will be long and not have much of a extreme angle. The darkest shadow will appear just before and underneath the apples of my cheeks. However, my sister has high planed, short cheekbones - therefore to make it appear natural, the darkest shadow will be closer to the start of her cheekbones and not near the apples of her cheeks, and at a far different angle. Instead of being on angle with her mouth though, it will curve slightly under the apples of her cheeks.
For interests sake, the products I've used are as following ;
- Illamasqua Rich Liquid Foundation in 105
- MAC Studio Fix Fluid in NC15
- MAC Coygirl blush
- MAC Pinch o' Peach blush
- MAC Strada for contour
- Stargazer Powder in White for highlight
Get two foundations, one that matches your skin and one just about 2 shades darker. Apply your base over a primer. I use the darker of my foundations and apply it with a light hand over and under my cheekbones and on my temples.
1. Depending on your skin tone and using a large fluffy brush, lightly brush a matte blush natural to your skin tone across and under your cheekbones. I flush pink, so I use a dark pink toned blush - however, if you have yellow undertones, a pink with peachy colouring may be more suitable. Using a smaller brush, sweep a darker brown-toned colour underneath your cheekbones (choosing the contour colour based on your skin tone), concentrating the colour on the place the shadow would fall deepest naturally. Use some lightly on your temples also.
2. Using a large eyeshadow brush, I blend a mix of the blush and contour colour, and concentrate the colour again on the area which the deepest shadow would fall.
3. Using a kabuki or large powder brush, blend the contour out. It's important not to over blend, as this will make the contour disappear and look strange. Blend it in small circles until the harsh line is just gone. Apply a highlighter colour on the tops of your cheekbones.
4. A clear idea of how I apply my contour - yellow is my highlight area, orange is the sweep of natural coloured blush, blue is the initial contour, and the darker blue area is the deepening of the contour.
Using a peach-toned blush to even out all the pink tones, I dab a small amount on the apples of my cheeks. I apply some more highlight at this point, around the area of my cheek next to my nose, and blending into the initial highlight to brighten it further. I also place some on my browbone, and on the edge of my jawline, and the centre of my chin. I also apply some translucent powder, to further blend my make-up, set my foundation and make my skin more even and matte - and there you have it!