i went and got it, and i'm not overly impressed.
it's kind of a mess to apply for me because the wand is so large, but it's easily cleaned off lids with a wet q-tip which i like. the wand definately will get right into the inner and outer corners though, which is nice. you won't miss a single lash with this stuff.
when applied, it dries pretty quickly - another plus. however, while everyone raves about the colour bad, bad black appears to be no glossier or darker than any other black mascara i've used thus far. it didn't add a whole lot of volume or length to my lashes, but it spread a nice even coat of black over them. i have naturally long lashes, so this may be better suited for someone with shorter lashes. i didn't notice it being any better at holding a curl than clinique high definition (which is what i've used mostly before) but it is alot better at holding a curl than clinique high lengths (which i've been using recently.)
it removes pretty easily with just warm water, but it's a bit messy. it seems to come off almost in a gel which i found kind of strange because i've never had a mascara come off in tht consistency before.
over all, i'd say good but not great. not quite what i thought it would be, i actually get fuller looking lashes with mac plushlash than i do with this.