MAC in a text book

[Pink_lily]

Yup - you read that correctly! I was flipping thru my marketing strategy text book the other day before class and came across a case that was all about Make-up Art Cosmetics, or MAC, as the book explained it. I have yet to read it, but as soon as I do, I'll try to sum it up!

 

[MAC_Whore]

Oh, that would be interesting. Please scan it or give us a summary. Cool. Thanks!

 

[labwom]

Awesome. I wish I read about MAC in my marketing class!