I was told by an emloyee that they use the discount at Sephora stores, because I was talking to her about my last visit to the Jacksonville location and she relayed a story about what she bought and using her discount. They also do the friends and family sale just like regular Sephoras.
They very much play by the standards of Sephora, she said they get secret-shopped quite often, a few times a month or week or something.
The product selection is really really not a big deal to me, because the biggest thing they cut out at ours is perfume/colognes, its like 1/4 the size of any of the other locations I've been to. I've been to a loooot of Sephoras, all of the Sephoras in Manhattan (I know, haha) I loooved the one one block away from Rockefeller, in the building used to publish Walt Whitman's "Leaves of Grass", it has beautiful Art Deco architecture. I've also been to Orlando, Tampa, Jacksonville, South Beach, Atlanta (Lennox), and Birmingham.
I have been in one SiJCP other than the one I am applying for, and it didn't have full lines of products, so that may be what is confusing some people. The one I am applying for has FULL product lines of best selling brands, even the full Tarte and Anastasia line, and Philosophy. The choose the lines based on the area's demographic and what will sell, so it will vary from location to location.
I must sound like a dork but I thought that this was a terrific business move for Sephora and JCP, and I did a paper for a business class on the joining of the two companies, so I e-mailed Sephora and got some insight when I did it. Their employees are treated the same way at the Sephora's in JCP as they are in full sized stores, with obvious differences due to size, and they don't get as much training because they don't have as many lines. Honestly though, the only lines I miss are NARS and MUFE, everything else I have never given the time of day at a larger Sephora, they just didn't interest me. I have noticed that if there is a product from a line that is very popular, but the line is not carried, that they stock just the product. Like I've seen a Korres lip butter in another SiJCP.
In terms of size, its like the size of a Claire's accessories store (haha random i know).