i honestly think it's an inside job. these resellers probably know someone that works for mac or any of the department stores or something . that's the only way I think they just have a huge stash of LE stuff
Employees don't have access to buying/selling a collection like this any earlier than we do. A lot of these resellers are buying in bulk online when collections launch. They're broadcasting that they have "x more" on the way which, to me, means they have more online orders being shipped. Half of these collections launch in the middle of the night... There's no way employees have anything to do with that. And believe me, resellers cause major problems in store. Say for example they didn't sell $1,000 worth of Bianca B. that they bought and they decide to return it, that not only hits the annual/monthly revenue of the store they return it at, but the return is also deducted from generated revenue of innocent individual artists. I also imagine the resellers have family and friends ordering simultaneously, especially to avoid being limited to 3 of one SKU. As for in store purchases, currently there's nothing MAC can do about someone calling 6 different local Macy's, 3 Nordstroms, Dillards, Belk, etc the second a store opens and purchasing 3 of each SKU over the phone. Each individual department store owns the stock, not MAC, so MAC can't regulate it. Most of the staff in my region knew the resellers by name because they consistently called in their purchases over the phone to at least 10 different locations in the area. There are a lot of loopholes resellers have found, such as hopping from store to store buying the max # of items at each one. MAC knows it's a problem, it's just something that's really difficult to crack down on. Idk. For as frustrated as we all are, believe me, MAC is hurting way more than we are. The reselling is bad for business, causes customer service issues, etc etc. It's just a giant hot mess.